Site seeks to spur political ad swaps

By John Borland
Staff Writer, CNET News

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Related Stories: Elections officials fight for Net political ads
October 14, 2004; Presidential race sets blogs ablaze
October 11, 2004; Blogs put real-time spin on debate coverage
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Voters in political ad-saturated swing states might want to avoid the P2P Politics Web site, which aims to let people swap campaign commercials via e-mail.

But for anyone who has missed the ads now barraging battleground states with all the relentlessness of a Florida hurricane, a trip to the new civic-minded site might be in order.

The new Web site is backed by Stanford professor Lawrence Lessig and his Creative Commons foundation, which promotes a version of copyright that facilitates widespread distribution and use of content.

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