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January 28, 2005 6:24 PM PST

Regulators tell Microsoft there's plenty in a name

Microsoft has agreed to rename the new slimmed-down version of Windows it's preparing to release in Europe, after antitrust regulators there balked at the title.

Microsoft announced last month that it intended to use the name "Windows XP Reduced Media Edition" for the program, which has, by order of the European Commission, been stripped of the Media Player that's usually included.

The Commission was concerned that the name would undermine its order by turning consumers off to the new version of Windows and prompting them to stay with the current version, according to reports. So Microsoft is ditching the name and is now busy coming up with a new one, Microsoft spokeswoman Stacy Drake said Friday.

"The Commission has requested that we change the name from the original suggestion," Drake said. "While we believe this name complies (with the commission's orders), we have agreed to make the change. We're working together with the commission to come up with an alternative name."

A representative for the Commission was not immediately available to comment. Recently, however, a Commission representative had threatened further fines if Microsoft did anything to make the new product unattractive, according to several news reports published Friday.

The uninspired name was likely a reflection of Microsoft's feeling about the new product, which the Commission ordered it to release last year as part of the antitrust sanctions it imposed after finding Microsoft guilty of abusive business practices. The Commission also fined the company $648 million.

In addition to lacking a copy of Windows Media Player, the new version of Windows won't be able to do things such as play a CD or MP3 file or transfer music to a portable device--at least not without additional software from another company.

"Given the complexity of implementing the remedies, it's not surprising that there will be issues and questions that go along with the process," Drake said. "Microsoft remains fully committed to implementing the Commission's decision and working with them toward that goal."

Nevertheless, Drake defended the company's original name choice, saying it would have accurately conveyed the difference between the two products. Microsoft is working with its partners to release the new program next month, as scheduled, and has already shipped it to some computer makers in Europe, she added.

Microsoft plans to sell the new product in Europe only and charge the same price that the fuller-featured version fetches there. The company also plans to appeal the Commission's ruling but recently decided not to fight a court order requiring immediate compliance with sanctions, after losing a bid to delay them.

CNET News.com's Ina Fried contributed to this report.

See more CNET content tagged:
Stacy Drake, commission, antitrust, Microsoft Windows Media Player, Europe

Add a Comment (Log in or register) 48 comments (Showing first 20 comments)
Unattractive?
by KTLA_knew January 28, 2005 6:40 PM PST
"However, a commission representative recently threatened further fines if Microsoft did anything to make the new product unattractive, according to several news reports published Friday."

Um, it's the commission that wanted WMP out of the OS, so the wanted *exactly* a "Reduced Media" version.

Make the OS more unattractive, and the best description of that OS would be less attractive.

While I know some people (not many) that prefer Real or other media players to WMP, I don't know a single one that wouldn't take the verion that at least included WMP. Media player vendors are going to have to shell out big cash to convince an OEM to put on this version of Windows. Hope it's worth it to them.
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strive for attention?
by January 29, 2005 4:41 AM PST
ok, microsoft has been anti-competitive, but this whole EU situation is foolish and repetitive. Windows media player doesnt take much away from real, or any other player. I dont know anybody who uses it, and some of them are extemely "computer illiterate", they use winamp, and if they need real content, they use realplayer, since windows media player doesnt deal with it perfectly anyways, quicktime? I know my windows media player doesnt use it, so why the 650mill fine, does EU just feel left out? come on. and microsofts right to let the customer know that thier OS comes without a media player should be upheld, because I know I wouldent buy something that couldent play ANY media off a fresh install... or maybe, just ask MS to include a prompt during install, "would you like to install Windows Media Player. yes or no" that would be reasonable.
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power trip
by January 29, 2005 5:40 AM PST
it seems the EU feels the need to flex it's muscles a bit and do something to benifit themselves. it's funny that here in the states if we don't wish to use Windows Media Player we just don't use it! i personaly use winamp. i'm not sure how the OS is packaged over there so i can't say for sure, but i know that it's not hard at all to get and use a different media player if one choose to. i'm thinking that this is just a way for the EU to make some cash at someone elses expense (thought that only happened here) and to make them feel like they have power over a big corperation. and now they don't like the name Microsoft came up with, maybe if the EU is interested in writing software they should start there own company and come up with an OS on there own, but then it's easyier to order someone else to change things to there likeing. come on people!! there is enough sillyness in the world as it is! let's not add anymore!!
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Microsoft should rename regular Windows...
by ordaj January 29, 2005 8:26 AM PST
...Ms Windows Spyware Edition.
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Switch to Linux
by t8 January 30, 2005 12:51 PM PST
Only when Linux rules the OS market will the Microsoft problem go away. MS just can't help themselves with breaking the law and I blame the US government for that. By not punishing MS enough, MS considered it worth it to continue their monopolistic practices. At least the EU shows authority and will not be influenced by campaign money and the like.
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Hi this is Linux
by t8 January 30, 2005 1:49 PM PST
I appologise for your experience.
I suggest plugging the PC into the socket. Give it a try. Let us know how you got on.
Reply to this comment
How about this?
by cbiltcliffe January 30, 2005 2:28 PM PST
Instead of "Reduced Media Edition", which implies no multimedia at all, call it "Open Media Edition", which implies you can use any media player you like.
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yes that's good
by t8 January 30, 2005 2:52 PM PST
Nice name. Accurate and not negative.
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The Name Should be OK...
by nealda January 31, 2005 6:04 AM PST
... as long as they rename the original version "Microsoft Windows: Scorched Earth Edition"
Reply to this comment
Wow.....???
by brilo January 31, 2005 2:27 PM PST
First and foremost; if you can't choose your default Media Player perhaps you should be using a computer.
All Linux/Mac/MS choices aside; we all realize that this a pretty bold fine (personally I would pull out of the European market altogether and take my fiscal loss rather than be raped of 750 million dollars to a money hungry EU). I do not remember being offered only QuickTime and iTunes via Apple. Several Linux distos. offered only one media player by default, with no lawsuits in sight I would see this as being a biased court decision.
I would also think that many users in the EU would be illerterate enough to not be able to install an outside version. This is the equivalent of buying a Chevy car, then filing a lawsuit because you do not have the option to put Ford seats in them out of the factory.
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Reduced Media?
by February 2, 2005 10:04 AM PST
How about calling it Microsoft Windows Open Media Edition?
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Re: Poor Logic (David Neal)
by Jim Harmon February 3, 2005 1:08 PM PST
I admit that my reply "I prefer an OS that's intuitive" was less than complete. I was addressing the Linux / Win XP issue.

To address the Mac / Win XP issue, I would also add that I prefer that the OS run 90% of the most popular software and that it run on a new computer that costs $500.
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